Apr 232012
 

Recent concerns surrounding GMO, MSG, Aspartame, and other   potential  garbage in our food has had me looking a little more closely at food labels.

Today while shopping I picked up I container labeled Kraft 100% Parmesan Grated Cheese.

The label gives even more detail:  The label doesn’t just say parmesan, it says 100% parmesan.  That’s because we only use the finest ingredients, carefully crafted and aged for a sharp, distinctive taste that enhances your favorite dishes — a taste that’s 100 real, 100% parmesan.  Below is a scanned graphic of the actual label.

Kraft 100% Parmesan

Kraft is a brand well known for quality.  Or so I thought.  Let’s take a closer look at the ingredient list.  Rotated and enlarged for your convenience.

Ingredients:  parmesan cheese (milk, bacterial culture, salt, lipase, microbial enzyme, calcium chloride), cellulose powder, potassium sorbate.  May contain modified milk ingredients.  (A061l) contains:  milk.

  • Parmesan cheese contains milk, bacterial culture, and so on.  Looks good so far.
  • Cellulose powder is also known as food grade wood pulp.  Huh?  In at least three places the label reads, 100% Parmesan.
  • Potassium sorbate is a food preservative.  Whether it is healthy or not is a story for another blog post.
  • May contain modified milk ingredients.  This may be another way to label MSG.

The fact food grade wood pulp is found in this product means it is not 100% parmesan cheese as the label suggests.  Kraft Canada has a label that is just a little bit misleading, don’t you think?.

 

 

  One Response to “Kraft Lies: Not 100% Parmesan”

  1. I know this is a very old article.
    This is one of those gray areas, dishonest yes. It does contain 100% Parmesan cheese, it also has some other stuff but the cheese part is 100% Parmesan.

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